TV.com Social Polls

For its important Primetime Emmy Awards campaign, TV.com wanted its users to engage on its site and also bring their friends along from social networks.

With Transpond's social polling, TV.com embedded engaging social polls where users could make predictions on who would win in each Emmys category, rate red carpet fashion, and view photo and video galleries. Transpond's Apps automatically work with a parent site's Facebook Connect sessions, so when users voted they were able to easily share their views with their friends.

The polls drew over a 1,000,000 votes resulting in over 20,000,000 friend impressions.

• Adds engaging social features to a key campaign.
• Automatically works existing Facebook connect session making it easy for users to share their votes.
• Published as native HTML and JavaScript that seamlessly integrated with TV.com site.
• Drives traffic from friends to TV.com.